Advisory • Guardianship • Consulting

Advisory

We play devil's advocate.

We take a straight forward approach to mentoring and coaching businesses.  Our advisory services take your entire business reality into account; the good, the bad and the ugly.  We help you identify your pain points and map out targets that will drive you to victory. 

Where is your marketing strategy taking you?  Stake out market share in a competitive market, prepare a future exit strategy and everything in between. We identify potential obstacles and opportunities and help you integrate them into your marketing strategy so you can realize your best future.

Guardianship

We carve out and defend your territory.

We look beyond the front lines of defence.  Our guardianship services do more than create standards, guidelines and enforce the rule.  We put your missions, visions, and values in action.

What are you doing to solidify your brand?  Be a leader in your industry and make your credibility a priority.  Stand for something that actually means something and your return will mean something too.  We have an acute ability to capture and map out the essence of who companies are so that they are longer lasting and more fruitful.

Consulting

We do the moving and shaking that makes you a champion.

We create work that is not only stunning but clever.  Our consulting services provide you with the actions you need to really understand, connect and engage your clients. By staying true to reality, our work inspires your clients, establishes trust and rapport, and generates ROI.

How do you know if your marketing campaigns and materials are effective?  Don't just demand attention, align your work with your strategy and elicit the proper response.  If your work isn't driving your strategy forward, it may even be working to your detriment.  We keep your strategy at the centre of our creative process so that you elicit the right reaction. 

 

Laundry List

Branding

  • Products, services & organizations
  • Modelling, articulation & expression
  • Identity programs

Strategic Marketing

  • Strategy roadmaps
  • Positioning strategies
  • Engagement, activations & capture management
  • Marketing & communication plans
  • Research analysis, interpretation & modelling

Reporting

  • Annual & quarterly reports
  • Corporate responsibility reports
  • Interactive reporting websites
  • Annual general meeting (AGM) presentations & materials

Advertising

  • Campaigns
  • Concept & creative
  • Delivery & execution

Interactive

  • Websites
  • Online & mobile apps (on premise or cloud based)
  • Marketing & sales enterprise resource planning (ERP)
  • Content management  
  • User experience (UX) & User interface (UI) Design
  • Software
  • Support & maintenance

Inbound Marketing

  • Content strategy
  • Lead capture, conversion & loyalty
  • Social media

Video

  • Pre-production including logistics, storyboarding & scripting
  • Production including filming & direction
  • Post-production including editing, visual effects & motion graphics

Deliverables

  • Advertising copy
  • Annual reports
  • Blogs
  • Brochures
  • Business cards
  • Case studies & white papers
  • Content marketing
  • Copywriting
  • Corporate lore
  • Display ads
  • Email marketing
  • Events
  • Handouts
  • Letters & postcards
  • Logos
  • Magazines
  • Newsletters
  • Online ads
  • Photography
  • Posters
  • Presentations
  • Print ads
  • Sales packages
  • Social media
  • SEO & analytics
  • Storyboarding
  • Tradeshow ads
  • Tradeshow materials
  • Videography

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